ICP definition
A documented ICP per segment: firmographics, roles, triggers, disqualifiers and the message angle for each. Built from your closed-won data where you have it.
Signal sourcing
Accounts pulled on triggers: hiring for the roles your product replaces or supports, recent funding, new tools adopted, leadership changes, job postings.
Enrichment
Clay and Apollo workflows that find the right contacts, their verified emails and LinkedIn URLs, with enrichment costs controlled at the admin level.
Verification and hygiene
Email verification before anything enters a sequence, deduplication against your CRM, suppression of customers, partners and competitors.
Contact rules
Caps per company, stagger rules between contacts at the same account, and disqualified titles, so outreach stays targeted and compliant.
Delivery
Lists delivered into your CRM and sending tool with fields mapped, or straight into campaigns we run.